Editorial: Casual Fridays 3-5
By Staff Editorial
published: Thu, 4 Mar, 2010
Quench your thirst
Gatorade recently dropped its sponsorship of Tiger Woods, no longer seeing a role for him in its marketing efforts. Steadfast, Tiger plans to continue being a spokesman for Gatorade’s traditional slogan, “Is it in you?”
Editorial: Online records a proper prescription for UPMC patients
By Staff Editorial
published: Wed, 3 Mar, 2010
Medical record storage these days is hardly cutting edge: information sits stuffed on shelves or in cabinets in myriad alphabetized, manila folders. It’s time for an upgrade.
Editorial: Digital billboards shouldn't spur accidents
By Staff Editorial
published: Tue, 2 Mar, 2010
We’ve all seen some pretty creative methods of advertising, like the Oscar Mayer Weiner truck or taping fliers up everywhere around campus.
Editorial: In hockey, going for the gold but accepting the silver
By Staff Editorial
published: Sun, 28 Feb, 2010
In the final moments of yesterday’s gold medal hockey match between the United States and Canada, we kept our fingers crossed. The United States trailed Canada 1-2. There was under a minute left, and it didn’t look good.
Editorial: Apple should abstain from sexy apps
By Staff Editorial
published: Thu, 25 Feb, 2010
By now, most of us have seen the range of smartphone apps — from the handy ones to the inventive and the downright zany ones. Some are a testament of technological prowess, while others are more mindless fun.
Editorial: Videos with college apps new way to broadcast character
By Staff Editorial
published: Tue, 23 Feb, 2010
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Editorial: A national database to improve education
By Staff Editorial
published: Mon, 22 Feb, 2010
The Obama administration has started to push forth a new education agenda. At the center of this effort is increasing accountability in higher education by a keener use of student data.
Editorial: Govt. could be driven to a per-mile tax
By Staff Editorial
published: Thu, 18 Feb, 2010
So many industries are taking steps to “go green” as concern for the environment grows increasingly prevalent. Automobiles — perhaps the most scorned culprit of environmental decline — are becoming outfitted with new technology that increase fuel efficiency and shorten carbon tire tracks.
Editorial: Shovel the snow, or else ...
By Staff Editorial
published: Wed, 17 Feb, 2010
Last week’s record snow storm provided an enjoyable snow day streak, but by now we’re all getting tired of winter. Snow-laden Pittsburgh might be aesthetically pleasing, but the laborious trudge through snowy sidewalks will make anyone gripe, and is a very real safety hazard.
